BE THE PEARL ON THE OCEAN FLOOR.

NOT A STONE UPON THE SHORE.

FIND VISUAL CLARITY

BRANDING AND CREATIVE SUPPORT FOR GROWING BUSINESSES

I partner with marketers, startups and established businesses to create effective branding, print and digital design assets.

BOOK A FREE 30-MINUTE DISCOVERY CALL

Or begin with a 10min Brand Health Check >>

20+ years’ experience • 4.9★ Google Rating • Based in Portsmouth, Hampshire

City of Portsmouth College bus-stop campaign posters tailored to Ark Charter Academy, Portsmouth Academy and Mayfield School.

Joe Jackson ‘Mr Joe Jackson Presents Max Champion – What A Racket!’ vinyl sleeve and record, designed in a vintage music-hall style.

The Insurance Charity curved exhibition stand and counter, using the charity’s blue identity and ‘Supporting insurance people when they need us most’ message.

⚡ Ready for Q1 2027? — Your competitors are! ✦ Book your Q4 Branding + Creative Projects now ✦ Secure your spot ↓⚡ Ready for Q1 2027? — Your competitors are! ✦ Book your Q4 Branding + Creative Projects now ✦ Secure your spot ↓

YOUR PARTNER IN DESIGN

MORE THAN A FREELANCER

Senior-level creative thinking, direct communication, and practical design support without the agency layers.

Hello. I’m Dean. I started Type Twenty Five to offer businesses something simpler and more useful than the usual agency setup: direct access to an experienced designer who understands both the creative side and the wider marketing picture.

I enjoy helping clients make sense of their branding, bring consistency to their visual identity, and create design that supports real business goals rather than just filling space.

My approach is simple: consider the whole, but focus on the detail.

Dean Howard holding a laptop in the Type Twenty Five studio, introducing the designer behind the Portsmouth branding and design studio.

Dean has worked with me on many design projects. I recommend him to my clients and my network for creating and refreshing brand identities. Highly recommend.

Kara Stanford
The Marketing Spaces

Dean has taken our existing branding and developed it into a strong, individual and consistent style. We are now proud of our marketing assets and regularly receive compliments from our peers within the our industry.

Karen Davies
The Handbook Group

Once we’d met Dean, and seen his work, we knew he was the right designer for the job! – we didn’t need to speak to any other graphic designers.!

Victoria Sutton
The Insurance Charity

WHAT YOU GET

Experience

With over 20 years in design, I bring perspective, care and commercial understanding to every project.

Direct communication

You work directly with the person doing the thinking and the design, which keeps things clear and efficient.

Strategic + visual

Design isn’t about decoration. It’s about helping your business communicate better.

Flexible support

Some clients need a full brand project. Others need regular design support. Both are equally welcome.

WHO I WORK WITH

BUSY
MARKETERS

Need a dependable design partner who understands deadlines, messaging and brand consistency?

I provide creative support to in-house marketing teams and lone marketers.

AMBITIOUS
STARTUPS

Starting something new is exciting, but it can also feel messy. Getting noticed is one of the many challenges you face as an early-stage business.

I help startups build a strong visual identity and engaging marketing materials to grab attention, deliver your message and create sales.

ESTABLISHED
BUSINESSES

Does your brand feel dated, inconsistent or no longer reflects where the business is heading?

I can help you refresh your identity and improve how you show up in front of your customers.

STARTUP BRANDING

A CONFIDENT IDENTITY FOR AN ARCHITECT PRACTICE

MJH Architects needed to launch with the confidence and credibility of a more established practice. A clean, considered identity enabled the business to present their expertise with clarity, build recognition quickly and focus on developing client relationships from day one.

MJH Architects mobile website mock-up showing the new visual identity and project-focused website design for the Hampshire startup.

MJH Architects branded flyers using the green geometric identity and the message ‘Thinking about how to create your ideal home?’

The Insurance Charity illuminated campaign poster in a public setting, showing how the awareness campaign works in an outdoor advertising environment.

The Insurance Charity illuminated poster supporting ‘Sunita from marketing’, part of an awareness campaign aimed at insurance professionals.

CREATIVE SUPPORT

DESIGN SUPPORT THAT RAISES AWARENESS

I provide design support across campaigns, reports, adverts and printed materials for The Insurance Charity. The work helps them deliver their message with clarity and within brand, without placing extra pressure on internal resources.

REBRANDING

MODERNISING AN ESTABLISHED LEGAL FIRM

Following a brand review, I refreshed the visual identity and introduced clearer design assets, including department colour coding and brand guidelines. The rebrand gave Shentons a platform to evolve into a modern legal practice, while preserving the recognition and reputation already established with clients.

Open Shentons Solicitors style guide showing the department colour palette and colour specifications introduced during the rebrand.

SERVICES

BRANDING AND CREATIVE SUPPORT PACKAGES

You may need a one-off piece of collateral designed, but to be effective most businesses need a range of branded marketing assets. I offer a range of branding and creative support solutions, so your brand is consistent wherever people encounter it.

BRAND IDENTITY PACKAGES

Visual identities designed to feel professional, memorable and built to last.

FIND YOUR SOLUTION

City of Portsmouth College prospectus spread showing a timeline of the college’s history, from its predecessor colleges to the 2021 merger.

CREATIVE SUPPORT

Flexible design input for businesses that need reliable support over time.

FIND YOUR SOLUTION

TRUSTED BY THESE PARTNERS

A COLLABORATIVE WAY OF WORKING

Good work starts with a good conversation.

Discovery

Together, we’ll talk about your business, your goals, what’s working, and where design could help most.

Direction

I’ll recommend the most sensible approach, with clear next steps and a scope that fits what you actually need.

Design

The work is developed carefully and collaboratively, with plenty of thought behind the visuals and clarity at each stage.

Deliver

You receive polished, purposeful design assets you can use with confidence.

FREQUENTLY ASKED QUESTIONS

Who do you typically work with?

I work with startups, established businesses and in-house marketing teams. The common thread is usually the same: they need reliable design support and a direct working relationship.

Can you help with both brand and creative support projects?

Yes. Some clients come for a brand identity, some for creative support, and many need both to work together.

Do you only take on large projects?

Not at all. Some projects are larger and more strategic, while others are smaller pieces of support. The best place to start is with a conversation.

Do you offer ongoing design support?

Yes. If you need regular creative input rather than a one-off project, ongoing support can be a very good fit. I have a range of design support packages here.

How do I get started?

Book a discovery call and we can talk through your project.

What happens after the discovery call?

You’ll come away with a clearer sense of what’s needed and whether I’m the right fit. If I am, I’ll outline the next steps clearly.

READY TO JOIN THE DOTS?