CASE STUDY

Graphic design support for a small marketing department

The Insurance Charities is a London-based charity. Dean works with us, producing designs to help raise awareness of our services.

Investing in design raises awareness of our charity

I began working with Dean towards the end of my previous job. A friend of mine had been working with him and recommended I contact Dean about revamping the company's annual report.

Then, when I joined The Insurance Charities, I could see there was a need for some design, so Dean was the logical choice to do the work.

Tools such as Canva are useful for creating on-brand social posts, but we don't have the design skills, tools or time to create key marketing assets.

We need marketing materials to raise awareness. We are a small team with limited resources, so having professionally designed materials is essential to delivering our message to our audience.

An uncomplicated process

I know if I ask Dean to design something, he will get the job done in time and within our budget.

We understand each other's ways of working. I find working with just one person throughout the design process a better experience than, having to work through the 'layers' of a larger design agency.

Our charity faces the same challenges many organisations have faced because of the last couple of years.

From our perspective, we are helping people who are struggling financially so with the cost of living crisis gathering pace, the number of beneficiaries we help may increase significantly.

Our focus is on finding ways to reach those who may need our support. The work Dean produces goes a long way in helping us overcome that challenge.

Victoria Sutton,
The Insurance Charities

WHAT MAKES DEAN THE PERFECT DESIGN PARTNER?

As we are a small team (I am the only one in marketing & communications), having Dean onboard to design adverts, infographics, impact reports and leaflets is a huge help.

VICTORIA SUTTON, THE INSURANCE CHARITIES

HELLO, I’M DEAN

I'm a graphic designer helping you to reach your goals through branding and design.

If you're a marketer needing design support, a startup looking to shape the direction of your brand or an established business missing some brand clarity — I can help you.

BOOK YOUR FREE 30 MIN DISCOVERY CALL …

HELLO, I'M DEAN

I'm a graphic designer helping you to reach your goals through branding and design.

If you're a marketer needing design support, a startup looking to shape the direction of your brand or an established business missing some brand clarity — I can help you.

BOOK YOUR FREE 30 MIN DISCOVERY CALL …

Selected work

Shentons Solicitors
Rebranding an established brand