DESIGN FOR PRINT
COPC: BUS STOP ADVERTISING CAMPAIGN
COPC wanted to connect with Year 10 and 11 students across the city through a series of 20 bus stop posters positioned outside 10 schools. The challenge was to create something bold and engaging for students, while ensuring the key message could be understood instantly by passing traffic.
Strong typography, clear messaging and an eye-catching visual approach helped make the campaign feel relevant to students while remaining clearly identifiable as COPC.
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